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LOOKBOOK: 30 new timeless outfits for Plains & Prints’ 25th anniversary

If you’re also born in 1994 (like me), then you basically grew up with homegrown brand Plains & Prints. I first learned about this colorful yet elegant shop from my mom and their simple tops and blouses have been a staple in our closet even before I learned about fashion. I just dreamt of being able to wear what my mom wears when I was little!

Such is the dream of Plains & Prints co-founder Roxanne A. Farillas for the brand – to make timeless, elegant style accessible to Filipinas. That dream set its roots in a small Greenhills store, where she sold simple tops and blouses. But 25 years later, Roxanne’s small dream has taken on a life of its own. The shop has expanded to more than 90 branches run by a team of over 400 people! Her pieces even go overseas through online portals. Top names in the Philippine fashion scene continue to collaborate with the brand, producing timeless pieces worn by local style icons.

A lifetime of collaboration

As Plains & Prints slowly established a reputation for style, so did the label’s portfolio of projects with other prestigious names in fashion. In 2015, Marc Nicdao and Wig Tysmans combined their vision and the brand’s classic staples in a picture-perfect collection for Plains & Prints’ 20th anniversary.

Rhett Eala, Rajo Laurel, Randy Ortiz, Maureen Disini, and Vania Romoff followed suit the next year with a Plains & Prints collection done for charity—all proceeds went to the ICanServe foundation’s campaign for breast cancer awareness.

Filipino fashion visionaries for Plains & Prints’ 25th anniversary.

2017 was particularly busy, featuring two capsule collections; one leaning on refinement with Vania Romoff, and the other a bit more playful with Mattel’s iconic Barbie. The following year highlighted another unique twosome, with back-to-back releases featuring the tropical leanings of Amina Aranaz and classic silhouettes from Mark Bumgarner.

This year, all these fashion visionaries are returning for one historic collaboration to mark Plains & Prints’ 25th anniversary. Dubbed Beyond 25, the collection features 15 artists – those who have worked with Plains & Prints, as well as several new ones in the brand’s growing list of partners, and 30 stylish pieces that symbolize the timelessness of the brand’s elegance.

We’ve been given the chance to shop for our favorites during the launch, a few days ahead of the nationwide release, so Wig Tysmans and Maureen Disini’s lovely creations are now in our closet! These two are our best picks that meet our mix-and-match habit. BUT, we’ve included a peek at everything that will soon be available on the racks, plus what we love about them:

Maureen Disini goes monochrome with the all-white Rebecca (P2998) and dark printed Joanna (2998). Both are sold as a set and can also be matched with almost anything! We got the one on the right. 😉
Wig Tysmans’ pieces feature landscapes, prominently seen in the Tanya dress (P2898) and Nashtassia pantsuit (P3498). The top of that pantsuit can be removed and mixed with other outfits to add some attitude to your daily wear. Copped that style already!
Patty Ang lends her minimalism with the mint Billie top and pants (P2998) and the navy Drew set (P2998). Both are just simple sets with a feathery pin on the upper left side of the top. Really comfy (and breathable) when worn.
Mark Nicdao showcases a digital print of the city that never sleeps in New York dress (P2998) and Manhattan top and bottom (P2998). To be honest, we would’ve gotten the one on the right, if only they came in two pieces!
Amina Aranaz takes a break from accessory design with the printed Celeste top and pants (P3998) and Clara set in classic rust (P3998). Both look super chic with stylish heels.
Classy enough to wear to work, yet equally charming for a dinner date. Martin Bautista’s one-shoulder number comes in the sienna Celine top and skirt (P2998) and the printed Cecile top and skirt (P2998).
Rajo Laurel gives the asymmetrical dress a comfortable and practical take with the coral Shantelle (P2898) and printed Sophia (P2898). Both are just gorgeous enough for weekend strolls.
Mark Bumgarner’s classic silhouettes return to Plains & Prints with the Daphne pantsuit (P2998) and the printed Camilla dress (P2998). Both exude sophistication that modern Filipinas would love.
Randy Ortiz reaffirms his love for flowy dresses with the white Carmen (P3498) and chambray Adella(P3498).
Rhett Eala plays with Lime and blue accents in the Hanna top and skirt (P3298), then goes all in on the square-necked Chelsea set (P3298).
Vania Romoff’s third collab with Plains & Prints gives us the red Marcella dress (P2998) and white and khaki Carlotta (P2998).
Rosanna Ocampo offers a lacy dress in light brown Sabine (P2998) and blue Sasha (P2998). Definitely a head-turner because of the exquisite design!
Anthony Ramirez shows his penchant for solid colors with the blue Kiarra (P2898) and the black Catalina. Elegantly crafted for the modern Filipina.
Cheetah Rivera’s youthful Elise dress (P2898) comes in a white and mint version called Bonnie(P2898). Something we’d wear for days when we feel preppy and cute.
Charina Sarte’s ruffled dress comes in two versions: The polka-dotted Paris (P2998), and the mustard Manila (P2998). Would love to twirl a lot while wearing these!

Two printed commemorative Beyond 25 and Timeless 25 tops (P1298 each) were also introduced to fill in the casual end of the spectrum – completing the 25th anniversary collection.

Our anniversary collection might celebrate the people who have supported us in the last 25 years, but the beautiful thing about Beyond 25 is that it’s not bound by the styles of that era,” says Roxanne. “That’s the secret—it’s timeless. We will stick to our core and continue creating classic pieces for the modern Filipina.”

Modern Filipina beauty

When we signed our first ambassador in 2002, we didn’t want girls who were just pretty or popular. We want our women to be fun, but still have that sense of style that is timeless,” says Roxanne. The brand found its first icon in Gretchen Barretto. “She is beautiful the moment she wakes up. She doesn’t even look like she tries. That’s what the brand is all about—being simple, understated, yet effortlessly beautiful.

From Gretchen, Plains & Prints started a string of partnerships with effortlessly stylish women. Model- columnist Celine Lopez signed on in 2007. British-Thai actress Paula Taylor joined in the following year. Several years later, legendary stylist Liz Uy became the face of the brand after being the partner stylist for six years.

Nowadays, actress Anne Curtis fronts the Plains & Prints brand. She is classy, sophisticated, yet adventurous—an embodiment of the modern Filipina that wears Plains & Prints.

Where to buy

The Beyond 25 collection is available online on Amazon.com, Zalora.com, and PlainsAndPrints.com starting July 24, 2019. There are also select preview events at Glorietta 1, Chimes Davao, and Ayala Cebu from July 25 to 28, then at the SM Mega Fashion Hall from July 29 to August 2, 2019. The entire collection will be available in all Plains & Prints branches nationwide starting July 31, 2019.

For real-time updates on our latest fashion discoveries, don’t forget to follow Manila Millennial on FacebookTwitter, or Instagram! We’ll be showing you the first outfit from our Plains & Prints haul soon! 😉

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